As a partner in premium freshness, we develop distinctive freshness concepts. Unique blends that are super fresh, taste great and are packed with vitamins and minerals.
The goal is to let the whole of Europe enjoy the best that nature has to offer. This means that our company is constantly on the move. By using ever smarter techniques, flavours are preserved even better. This makes it possible to supply the whole continent with fresh products.
In order to remain in the public eye, we are constantly creating new fresh concepts and flavour combinations, tailored to our customers' target groups. Everything we come up with has the same basis: ultra-fresh vegetables, fruit and herbs that we cold-press daily in our advanced presses.
Behind the presses, but also in the office and when visiting suppliers, you will find Hoogesteger's secret ingredient: a team of experts with a passion for fresh. Our team deploys their knowledge and experience throughout the chain in order to exceed your expectations time and again.
The best ideas are sometimes born out of necessity, and Bert Hoogesteger knows all about that. In 1988, he was standing at the market with self-imported fruit and vegetables when liqueur maker Bols placed a large order for orange peels. Bols needed the peels for a new liqueur, but was not interested in the rest of the fruit.
Bert's wish to use all the qualities of the orange was the starting shot for the first juice line of Hoogesteger. From day one, making the most of high-quality fresh fruit and vegetables has been an important success factor for our company.
Our responsibility does not stop at the walls of the press shop. By working together with all partners in the chain, the consumer gets the best product available on the market.
This cooperation starts with our suppliers, all of whom we know personally. From the spinach farmer around the corner to the pineapple farmer in Central America. Together, we set the bar high and make the strictest quality requirements the standard.
We also work closely with our customers. Together, we come up with surprisingly versatile fresh concepts, develop smart production and packaging techniques and respond quickly to trends. By constantly researching developments in the market and working together with leading knowledge institutes, we know what is going on and can conquer the hearts of consumers.
Sustainable production preserves nature for future generations. This is why we place high demands on our suppliers and design our production process to be increasingly environmentally friendly. We are already doing this:
We continue to innovate in order to further reduce our footprint. In the CSR report, we explain the choices we have made and our plans for the future.